McDONALD’S SUMMER PARADISE 2016
‘The Summer Playground’ launches with two mates stopping off at Maccas for a frozen beverage as they embark on their summer road trip. One sip of their drink encourages their imaginations to conjure up the sights and sounds of summertime, transporting them to their ideal summer campsite.
Collaborating with Simon Robson on this wonderfully OTT comp-job was such a great learning curve for working with VFX. My main focus was to source the physical prop and set elements to fit within the bright and bold summer aesthetic while working within the parameters of the VFX requirements.
This included laying down the sand, building up the setting with logs and stones and providing all the props that the characters interacted with. As each character was shot separately on green-screen, it was so wonderful seeing the final product and how all the elements worked together to build such a rich mise-en-scene.
WORLD WIDE MIND/SIXTY40